• I thought Dublin was great. And, maybe more importantly, getting better each year! Simon Allen Membership Secretary UK Data Centre Interest Group

Ian Lawther

Channel Sales Manager
Schneider Electric

25 years working in the Electrical UPS power business both technically and commercially. During that 25 years I have spend 30% working in technical roles and 70% working in commercial ones.

After the acquisition of APC by Schneider Electric. I took over responsibility of the APC Elite Partner network in Ireland. This role has evolved and expanded and I’m now Channel Manager looking after not only our Elite Partners but the entire Reseller / Distribution network.

My current Mission: Establishing and the execution of a detailed strategic plan for increasing sales through the Channel in 3 key target application areas : Data Centres, Home Business Networks and Secure Power.

Specialties: UPS / Power quality / Services
Senior Manager within MGE for over 10 years
An innovator and a problem solver along with excellent communication skills. Strategic thinker with practical business and sales management experience

Experience leading: Sales, Operations, Business Development, Strategy and Service,

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