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Aidan Mc Cullan

Senior Partner Katawave
Host Of RTE1's Innovation Show.

Aidan focuses on the intersection of Imagination and Strategy. As a former international and professional rugby player he now applies his discipline to the world of creative disruption using the process of business imagination. As a pioneer in digital media marketing solutions, products and business models Aidan adds a new dimension to the Katawave expertise. Although he has always maintained a focus on strategy, he now sees “Katawave as the stepping stone to strategy, Katawave is pre-strategy”.

Having set up the digital eco-system for Communicorp Media Group (Today FM, Newstalk, Spin, 98FM) and served as Head of Innovation for Ireland’s national broadcaster RTÉ and sitting on the board of the Irish Internet Association Aidan has a wealth of digital marketing experience. He is also the host of “The Innovation Show”, which is broadcast on RTÉ, Ireland’s national broadcaster and blogs weekly via the Thursday Thought on Linkedin and Medium.

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